We have included a list write up of various plugins for WordPress that help with Digital marketing. From conversion tracking of leads and sales, creating contact forms, building XML data feeds, using Merchant Shopping API,
If you’re looking for a business intelligence tool that that can speedily create strong and seamless dashboards from multiple Google data sources, then Data Studio is the one for you. The tool launched back in
A data feed is a catalogue list of the products you want to advertise using Google Shopping. This list includes product attributes such as titles, images, landing pages, current prices, stock, size, colour, age group,
If you use Google Ads, then you will be familiar with the concept of keywords, and how you need to target and refine your keywords to draw users to your site. However, standard keywords are
AdWords scripts can programmatically control AdWords to automate common tasks, integrate with external data and create advanced reporting- and therefore make the overall process of Google Ads management easier. The javascript program is run within Adwords and
Google Tag Manager has become the most popular tag management solution in the world. GTM is used for deploying tracking scripts for Google Analytics, Google Adwords and also third party systems including Facebook Ads and Bing
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The internet has made the world a global village. Over the years, we have been inspired by many practitioners within our industry and put together this top list. For advanced training, latest advancements and hot of
Unlike just manual CPC bidding or automated bidding by Google, using a bidding script is somewhere in between. Bidding scripts provide both the control of manual bidding, as well the automation time saving and efficiency
If you run a local business of any kind, gaining a strong local SEO presence in Google should be a central feature of the overall digital marketing strategy. After all, a huge 46% of the
What makes search advertising so effective when compared to other forms of advertising, is the ability to target a smaller more targeted audience towards the end of their buying funnel, instead of spending efforts on
Managing a Google Ads (formerly Google Adwords) account can be a time consuming endeavour. It can require an awful lot of your time, effort and attention and if you don’t take time to get to
Whether you’re an advertiser, marketing expert, or owner of a business, the value of Google to your marketing strategies cannot be ignored for a second. The search engine giant is the world’s most visited website
If you’ve ever researched PPC advertising, or you’ve run a Google Ads campaign in the past, you may have come across Quality Score. Quality Score is an essential consideration for those aiming to get the
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