Are you a services provider looking for more leads?
Every day prospective customers are searching in Google for local service companies such as solicitors, builders, locksmiths, accountants, architects, car hire, dj hire, gardeners, carpet cleaners and pretty much every other local industry where it is important to meet customers in face to face locations. We also help companies with regional and national offices target the growing market of local searches.
The new Yellow Pages
Target local geographic markets
Track website leads and telephone calls in AdWords
Measurable Results to test and Improve
Target precise searches with local and comercial Intent
Increase local brand awareness & interest
Build up a website audience to remarket to
Ad copy testing & bid management
Why One PPC Ltd ?
x5 AdWords Certified Partner
We have completed all 5 AdWords Partner Certifications
No Contracts, Just Results
Pay as you go for results. Month to month payment, or by the hour!
Over 150 Reviews
Over 150 online reviews and counting from happy clients.
Free AdWords Audits
If you already use AdWords, we review this for improvements.
3 Day Free Trial
If you are still unsure we can provide a free trial. This is a limited time offer.
Quality Guarantee
30 day no quibble, money back guarantee.
Customer Testimonials
Trusted By UK Local Brands
Advertising Approach
1. LOCAL ADVERTISING RESEARCH & PLANNING
2. BUILDING & CONFIGURING TWITTER ADS
3. TWITTER ADS MEASUREMENT AND ANALYSIS
4. TWITTER ADS MANAGEMENT, TESTING & OPTIMISATION
We learn about your local business offering and geographic target market to understand the ways a prospective customer could find you.
We research your local competitors in Google to assess their advertising footprint
If you already use Adwords, we list the short term quick wins- as well a long run plan for ongoing growth.
We write ads to test which parts of your company’s offering appeal most to prospects and customers.
We setup local geographical targeting, bidding strategy and ad scheduling that best suits your company and advertising goals.
We set up your Adwords based on your goals and our experience. We set up local geographical targeting and ad scheduling to best suit your company’s advertising goals.
We identify keywords that your prospective customers use to find the services your company offers. For example, if you are a local accountant in Manchester, they can use keywords such as local accountant, accountant Manchester, accountant company, accountant services etc.
We use the Google Keyword Planner and Google Webmaster to identify a short list of keywords to start with.
We record the web to lead forms, calls from ads and calls from the website to increase leads or reduce cost per lead. Conversion tracking also gives you a better understanding of the advertising results.
Want to know how your account is performing? No Problem! We schedule weekly and monthly reports showing advertising costs, conversions (leads) and related key performance indicators. All reporting is taken directly from Google AdWords & Analytics.
We setup Location Extension, Call Extension, Sitelinks, Callouts, Prices, Structured snippets help improve adverts, increase CTR and take up more space on the page
We will test 2 to 3 ads in your most important ad groups at all times to help combat ad fatigue and improve conversions.
A keyword list is never complete. We continuously expand your existing keyword list as we acquire new data.
We analyse the search terms your ads appear for and optimise them for higher conversions.
Expanding your campaigns to reach more clients and providing a higher ROI to make your advertising more successful.
Cost Effective Strategies
We have vast experience across a diverse range local industries.We can help just about any local, regional and national company with local advertising.
Research on your industry, business and competitors
Define advertising objectives, target market & strategy
Write ads for your local business offer.
Refine ad versions with a/b testing
Comprehensive keyword research
Set targeting for geographic location
Measure and optimise to meet advertising objectives
Grow Local brand and get to the top of Google
Google Ads Features Summary
The AdWords Search Network includes Google Search, Maps, Images and Groups. Ads are matched to search results pages using keyword targeting. For example, a search on Google for “Accountant London” will be shown an ad that uses this keyword. Search marketing is the most widely used area in AdWords. The Search Network is part of the Google Network, which encompasses all the web pages and apps where AdWords ads can appear.
AdWords Search partners extend the reach of standard Google Search ads to hundreds of non-Google websites. Ads shown on the Google Search partner websites’ ads can appear on search results pages, onsite directory pages or other pages related to a person’s search.
Local search is when a search has local intention. This is a person looking for something that is specifically local. Local intent can be signalled by inclusion of the town or city name within the search phrase. For example “Accountants London”, “Builders London”. Search results pages with commercial intent are also becoming more local. This makes SEO easier for local and regional companies to get found and promote their services. Commercial intent can be signalled by words like company, prices, supplier, agency, practice and fees. For example accountant company, accountant prices, accountant supplier, accountant agency, accountant practice and accountant fees.
Monthly Local Plans
We only believe in providing a comprehensive service. We do so by providing flexible pricing based on AdWords features used and advertising budget. We work with you to select the most relevant features for your business, industry and target market.
Fixed monthly pricing is listed below for budgetary purposes, we also offer custom plans.
LOCAL MONTHLY PLANS
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Management Fee @ £50 Per Hour
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AdWords Search Network
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Keyword Targeting for Search
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Keyword Targeting for Search Partners
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Google Analytics Management
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AdWords Display Network
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Remarketing for Display
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Google My Business
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Google Webmaster Search Console
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Local SEO Management
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Bing Ads Local
LOCAL GROWTH
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5 Hours Per Month @ £50 per hour
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AdWords Search Network
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AdWords Display Network
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LOCAL ADVANCED
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7 Hours Per Month @ £50 per hour
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AdWords Search Network
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AdWords Display Network
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LOCAL EVERYTHING
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12 Hours Per Month @ £50 per hour
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AdWords Search Network
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AdWords Search Network
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All plans have no initial setup fees other than the monthly management fee. The pricing is vat exclusive.
30 Day Money Back Guarantee
We back up our work with a no quibble money back guarantee. If you are not highly satisfied within month one, we shall provide a full refund.
Local services FAQ
Cost per click is what you pay each time someone clicks on your Google adverts. Bidding is set at keyword level. Cost per lead is the average cost for every lead generated by Adwords.
A conversion or completed goal, is a lead recorded in Adwords and Google Analytics. This can be a lead enquiry from your website contact form or a telephone call.
Temporary read only access to your Adwords account and Google Analytics. We provide assistance to this upon booking the audit or new account setup.
The next step is to signup for monthly management.
We just require 7 days’ notice before the next month’s renewal date. If you wish to pick up again in the future, we can continue then.