Pricing & FAQ
Facebook Ads Management Plans
We only believe in providing a comprehensive service, but do offer flexible pricing based on the Facebook features managed and the time required to do a great job. We work with our clients to choose the most relevant features for your advertising objectives, industry target market and business offering & USP’s.
Price Plans
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New Client Onboarding
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Account Manager
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Competitor Research
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Audience Research
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Campaign Setup
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Ad Copywriting
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Management & Optimisation
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Meetings & Communication
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Reporting
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Google Data Studio
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Google Analytics
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Month 1 Onboarding
The One PPC 4-step process to onboard clients in the first month is applied.
You are allocated a dedicated account manager who is certified in Facebook Ads.
We research your competitor's presence on Google.
In addition to setting up custom audiences, we research cold audience traffic that has never engaged with you before.
We set up a range of campaigns split testing objectives, audience targeting, advert copy & assets, and optimisation strategies.
Using your business offer summary, your website, and our recommendations we create copy for each stage of the funnel from cold to warm traffic.
We apply a range of tactics to identify new opportunities to scale your advertising further.
We communicate by email, as well as by scheduled phone calls and live screens shares. We typically allocated about 10-20% of the time each month for communication.
We provide dashboard reporting of Google Ads performance. This includes both summary and detailed reporting.
We also provide updates during the course of each month.
We create a live report of Google Ads using Data Studio, proving summary and detailed performance in easy-to-understand reports.
These are live reports with an interactive calendar, with performance data updating each day.
We set up Google Analytics to report on all channels, including Google Ads.
We understand what happens after the click as clients enter your website or mobile app.
This is a one-off fee to cover onboarding in month one. It ranges from a couple to a few extra hours.
Starter
Ad Spend < £3,000
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2 Extra hours
This is a one-off fee for onboarding in month one.
Advertising across the Facebook Family of Apps
Facebook Placements
Show ads across Facebook from the newsfeed to stories.
Instagram Advertising Services
Instagram is the second most popular social network, and Facebooks advertising is used here as well.
Messenger Marketing Services
Messenger is the most used instant messaging app in the world. Connect with people with automated mesages and delivery bots.
WhatsApp Marketing Services
WhatsApp is the most popular phone App for making free calls and text communications.
Facebook Audience Network
Similar to the Google Display Network, the Facebook Audience network conains millions of websites and apps that show ads from Facebook.
We Offer Amazing Facebook Advertising Services
- Range of Industry Sectors
From services companies looking to generate more leads to e-commerce companies wanting to increase online sales, we can help!
- Rapid Fire Testing
We split-test a range of audiences, campaign objectives, ad formats, and creativity to work out the fastest way to increase conversions.
- Lead and Sales Funnels
We set up funnels on and off Facebook to nurture leads and increase sales while increasing conversion rate.
- Audience Segmentation
We target audiences using a range of tactics that helps you scale your account.
- Scientific Approach
We follow a data-driven approach to test hypotheses across the combinations of variables.
- Creativity
Getting the most out of advertising assets like images, copy, and videos helps to reduce advertising costs while increasing conversions.
- Transparency
We follow an open and honest approach working month to month instead of tying you into a long contract.
- Advanced Optimisation
We explore a range of options to continue scaling your advertising on Facebook.
Contract / Subscription
No long term contracts unless you want one! Rolling monthly subscription payment
We charge based on how many hours are required each month. A minimum of 8 hours is required for monthly management.
We shall send you a proposal covering the terms of service – along with a quote that can be signed and paid online.
Yes. This agreement covers our terms of service and privacy confidentiality such as GDPR regulations.
However, we do not insist on long-term contracts. Instead, we operate a rolling 30-day subscription.
The management fee is derived from the number of hours per month required to set up and manage your Facebook advertising or related services.
Our monthly contract has a 30-day subscription renewal. As long as 7-days notice is given before each month’s renewal, you have the option to discontinue the monthly subscription.
Payment Terms
We charge a flat rate of £50 per hour & VAT. This includes monthly management with a fixed set of hours per month or a one-off project. Hours can be split across Facebook and Google Ads.
We bill monthly in advance for our management services. The first invoice is paid before the work is started. The second invoice onwards is sent 7 days before the subscription renewal date.
We offer online, direct debit or bank transfer payments.
Your company credit card is billed directly by Facebook for the traffic purchased. We only charge for the management services.
Free Audit Report
Live 1-1 Screenshare or written report with recommendations to improve your advertising and marketing
- Your historical ad spend must be more than 5K for all time on Facebook. This gives us significant performance data to conduct an audit.
- You are based in the UK, US, or Europe- and an authorized employee of the company that will be advertising.
- We do need you to email us from your work email address, and no Gmail, Yahoo, etc. accounts are eligible.
- You are not a marketing agency, web design company, etc. (We do not provide white label services for competitors).
Yes. We usually find that most accounts can be improved significantly. The audit also gives us a chance to prepare a quote with recommendations.
We offer both written and 1-1 screen share audits.
Having done lots of audits, we find that clients usually get the most out of the live screen share audit. The interactive and visual aspects have advantages.
We shall send a proposal along with the audit. We can run through any questions. Assuming you are happy to proceed, the next step is to signup.
This is of course 100% optional. See our pricing page for budgetary estimates.
We will require temporary access to your Facebook Ads accounting via our Business Manager partner login. We can also be added to Google Analytics.
General FAQ
We currently work with companies in the UK, EU and US. We can invoice the equivalent hourly rate converted in your specific currency.
We communicate by email, scheduled phone calls and screen shares. We also provide summary and detailed reporting using tools such as Google Data Studio.
No, we do not offer white label services, and therefore do not work with other digital marketing agencies or competitors.
Advertising Strategy
Everything for a successful advertising campaign.
Hourly Rate
We charge a flat rate hourly fee of £50 per hour, with a set of hours each month.
Monthly Subscription
Pay on a rolling month to month contract instead of being tied into a long term contract.
Client Reviews
We have worked with a range of clients generated services based leads, as well as e-commerce sales.
Ad-hoc Services
If you have any other questions, not covered under this FAQ list, you can email us or request a callback.
We initially use the brand assets that you provide such as images or video.
We can provide specialist services for video productions and graphic design to build images for an extra fee.
Web design and development can be provided such as landing page design and web hosting
We provide Data studio reporting for Facebook Ads as part of our services. We take a live feed from the Facebook Marketing API and present the data within Google Data Studio.
If required, we can also provide custom report design at our standard hourly rate.
We provide a range of CRO strategies for landing page testing with Facebook Ads using Google Optimize. We can start with basic landing page testing with Google Optimize. For example, split URL testing (two different URLs) or A/B testing of one element at a time. We also provide more advanced CRO services such as multi-variate testing and session recording beyond the standard scope.
We do standard implementations and more advanced setups like dynamic remarketing. (Most CMS and Shopping platforms also have plugins for advanced setups that we can also advise on).
Client Highlights
Camper Buyer
CamperBuyer is a UK wide buyer and seller of campers and motorhomes
+300%
increase in online enquiries
41%
reduction in CPA
Growth
More website niches like cars.
