(Free+25 Page) Google Analytics Data Studio Template Report

Our free Google Analytics Data Studio report has over 25 pages covering the key data metrics and dimensions of Google Analytics.

This will save you time instead of starting from scratch. We have used sources available in the Google Data Studio library to create a comprehensive but easy to use the report. The report has one version for e-commerce, and the other for professional services/lead generation. 

NEW!!: Template Report for Google Ads and Facebook Ads

Check out other templates we have created at the bottom of this page including Google Ads Data Studio Template, and Facebook Ads Data Studio Report

Free Template Report for Google Analytics

For companies that sell products/e-commerceE-commerce: Free Data Studio Google Analytics Template

For companies that sell professional services/lead generationLead-Generation: Free Data Studio Google Analytics Template

  1. Setup a connector for Google Analytics within Data Studio (If you have not already done so).
  2. Open the URL. Make a copy by selecting file copy.
  3. The copied report will then prompt you to connect with your dataset.
  4. Refresh the Data Studio report and – then update your company logo in the top left corner.
  5. The video below gives a brief overview of pages available in this Data Studio template report for Google Analytics.
  6. More detailed written instructions are included below the video.
  7.  *NB- After copy the template, and connecting your dataset, if the report appears broken, open up the dataset you created. Sometimes a dataset might not have connected properly. You can see if the dataset is working when opening it up. If it is not working, then try reconnecting again. 

Report Pages inside this GDS template.

The first few pages provide a summary snapshot of your e-commerce website performance. The comparative numbers below each data widget show the changes from the date selected, compared to the specific previous period.

Template Report Pages

Data Studio Google Analytics template report  has pages including: 

Dashboard, Summary Stats, GA stas for Adwords, E-commerce standard Analytics, E-commerce enhanced Analytics
Products, Goals, Event Tracking, Platforms & Devices, Mobile, Sessions GA, Content Top Ranked, Page Tracking 
Landing Pages, Traffic Sources, Locations Top Cities, Site Search, Site Speed, System, Page Depth, Audiences, Demographics, Visitor Loyalty, User, Social Reports and more.

This page below is similar to the last page using more alternate reporting formats. When the data connector is updated with your own Google Analytics one, the currency will change automatically to the one you use.

On any page, the calendar can be changed in the top right-hand corner to cover any date range. The data on the page is then updated dynamically for the selected date period. The green buttons on the right-hand side can be used to filter by campaign, device, traffic source/medium, channel and more.

Summary Stats

This page reports on dimensions such as landing page performance.

Adwords Stats inside Google Analytics

This page covers Adwords stats collected within Google Analytics. Therefore the same data connector for Google Analytics is used- rather than using the Adwords connector. See our Adwords Template report for data taken directly from Adwords.

Demographic Stats

This page covers the demographics. The calendar can be changed to whatever country or countries being targeted.

Platforms & Devices

These devices are page has a table for device performance along with graphs and charts.

Google Analytics events

Google Analytics events with labels, categories and actions.

Top Content Report

The top content page is useful for identifying low-performing pages that can be improved.  The data is taken directly from Google Analytics into Google Data Studio.

Top Products

The Top Products sorts the best performers from highest to lowest. A scroll through button is available at the bottom right to work through the product sales list.

Website Speed

Stats such as average page load, with comparatives on the bottom right side.

If you have setup onsite search in Google Analytics, the data will be available on this page. The report shows search refinements, % of sessions with search, and more.

Copy Free Template for Google Analytics reporting in Google Data Studio.

For companies that sell products/e-commerceE-commerce: Free Data Studio Google Analytics Template.

For companies that sell professional services/lead generationLead-Generation: Free Data Studio Google Analytics Template

See Googles own Videos on Data Studio  https://support.google.com/360suite/datastudio/answer/6390659

Next Steps

We have also created a free Google Adwords Data Studio Template, which takes data directly from Google Ads (formerly AdWords), using the Google Ads connector. This is just 10 pages.

We have also created a Facebook Ads Data Studio Template Report

If you would like to work with an expert PPC agency,  get a free quote today

Liam Holmes

Liam Holmes

12 thoughts on “(Free+25 Page) Google Analytics Data Studio Template Report”

  1. Pingback: Google Data Studio: Proč? Jak? + Šablony – Miroslav Pecka

  2. Is the link for the professional services/lead generation okay?

    Keep getting a “This page isn’t working” message. (Tried the usual clear cookies etc. and still getting the message!)

    Any advice?

  3. Hi can you please share how can i link a page url on table rows to another page which will display only that page url analytics data.
    is this possible in GDS ?


  4. Pingback: 21 Sample Google Data Studio Reports for You to Copy and Use - Tim B Design

    1. Hi Michael,

      You can set up a dataset in your own GDS account by using the AdWords connector. Then you can copy the template- and connect to your own AdWords dataset.

  5. Pingback: Google Data Studio – Reporty pořádně | Web pod lupou

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